Report On Budapest & Agglomeration

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ULTIMATE
CHRISTMAS
SHOPPING 2020

Receive the combined report of 2 analysis studies focusing on how consumers' behavior was impacted during this retail high season, both online and in bricks & mortar form in Hungary.

Learn how the average consumer's preferences changed regarding online retail and get up to date on footfall analysis in physics retail.



  • Online shopping preferences – have they changed during COVID? (based on 260+ feedback)

  • Physical shopping patterns – where did Budapest residents shop for this Christmas? (based on own big data)

  • E-commerce bestsellers – what do we buy most and least online?

  • Avoid the crowd – which day and hour is too busy for shopping in malls?

OUR FOOTFALL PATTERNS BASED ON

What is included?

YOU'LL FIND INSIGHTS LIKE THIS WITH INTERPRETATIONS

Consumers are adjusting their retail behaviour – both in the online space and bricks & mortar stores. Although 2020 was the most challenging year for retailers, Christmas remained the high season for retailers – learn how it played out in various retail categories.”

Gábor Borbély MRICS | Director, Head of Business Development and Research

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